(Yeah, I only brought it up because I came up with a rhyming title. Feel free to poke me with pointed sticks)
Fact: I am uninterested in brand names, but I will squeal with unabashed glee at the opportunity to wear webcomic swag. Which means I want one of these very badly. But I cannot afford to spend $125 Canadian (roughly $92 US, I think) on a jersey. Or any item of clothing, for that matter. Poop.
I could, however, afford the Venus Envy and As If! books, which makes me happy. I can talk myself out of most clothes, household goods, and even food, but I have a hard time not giving webcomic artists money when they dangle a product in front of me.